Here we answer the most common questions prospective customers might have.


What does a fitness business coach do?

  • Help people set better goals and then reach those goals.
  • Ask their clients to do more than they would have done on their own.
  • Focus their clients better to more quickly produce results.
  • Provide the tools, support and structure to accomplish more.

How is coaching different from other professions?

  • Consultants say: Here's the solution. (Coaches assure you follow through.)
  • Motivators say: Here's the carrot & whip. (Coaches assure incentives change with you.)
  • Trainers say: Here's how to do it. (Coaches assure you master that knowledge.)
  • Therapist say: Here's why you're doing it. (Coaches focus on what's right about you.)
  • Mentors say: Let me show you the ropes. (Coaches assist beyond ladders.)
  • Sport Coaches say: Here's how to beat others. (Coaches assure you're in a win/win mode.)

What is the basic philosophy of fitness business coaching?

Many things, but the most important are: 

  • You take yourself more seriously.
  • You take more effective and focused actions immediately.
  • You stop putting up with what is keeping you down.
  • You create momentum so it's easier to get results.
  • You set better goals that you might not have without the coach.


Who hires a coach and why?

People hire a coach because:

  • They want more.
  • They want to grow.
  • They want it easier. 

It's as simple as that. Coaches help a client get all three. Quickly.


What happens when you hire a fitness business coach?

Many things, but the most important are:

  • You take yourself more seriously.
  • You take more effective and focused actions immediately.
  • You stop putting up with what is keeping you down.
  • You create momentum so it's easier to get results.
  • You set better goals that you might not have without the coach.

Where does the fitness business coach focus with an average client?

We focus where the client needs us most. And, we tend to weave in the following discussions:

  • Getting the client's Foundation strengthened.
  • Helping the client beef up their Reserve.
  • Helping the client set goals based on their Values.

By including these with what the client wants from us, we help the client have fewer problems and focus on what's going to make them the most successful. We've found that clients really enjoy the approach.


Why does coaching work?

Coaching works for several reasons: 

  • Synergy between the coach and client creates momentum.
  • Better goals are set -- ones that naturally pull the client toward the goal rather than goals that require the client to push themselves to the goal.
  • The client develops new skills, and these skills translate into more success.